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Our commitment to sponsorships

We’ve been committed to sponsorship in both the UAE and around the world for over 30 years, beginning with the first powerboat race held in Dubai, in 1987.

His Highness Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive, Emirates Airline & Group, sees sponsorship as vital in our marketing strategy. “We believe sponsorships are one of the best ways to connect with our passengers. They allow us to share and support their interests and to build a closer relationship with them,” he said.

If you’re interested in submitting a sponsorship proposal to Emirates please visit our online sponsorship request site(Opens external link in a new tab).

Football

Football remains one of the most prominent sports within Emirates’ sponsorship portfolio which is demonstrated through on-going partnerships with some of the biggest organisations in world football.
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AC Milan

Over the last 115 years AC Milan has become one of the most successful football teams in the world.
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Asian Football Confederation (AFC)

The AFC is the governing body of association football in Asia and Australia, and includes 47 member countries.
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Arsenal FC

Arsenal is one of the most successful clubs in English football, having won Premier League titles and a record-breaking 13 FA Cups.
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Hamburger SV

Founded in June 1919, this team has the distinction of having played continuously in the top tier of the German football league since the end of World War I.
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Olympiacos FC

Olympiacos is Greece’s most successful football club, having won 44 Greek League titles and 27 Greek Cups.
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Real Madrid C.F.

Founded in 1902, Real Madrid has become one of the most successful football clubs in the world, with a record 11 European Cups and 32 Ligas.
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S.L. Benfica

With an estimated fan base of 14 million supporters around the world, Benfica is the most supported Portuguese club in history.
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The Emirates FA Cup

The Emirates FA Cup is the oldest association football competition in the world.
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Rugby

Boasting a rich heritage within the game, our extensive portfolio of top class rugby sponsorships includes being an official Worldwide Partner of the Rugby World Cup 2015 and 2019.
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Tennis

Emirates has an ever increasing presence in tennis which was illustrated with the acquisition of the US Open Series incorporating the US Open, the fourth and final major of the year.
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Motorsports

Emirates is proud to be a Global Partner of F1, giving the airline a major presence at Grand Prix events around the world.
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Horse racing

We have key relationships with carnivals, governing bodies, stables and marquee races.
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Golf

We sponsor over 15 golf events across the world and are one of the most prominent brands within golf, most notably after becoming a partner of the 2010 Ryder Cup.
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Cricket

Cricket continues to be a great brand fit for Emirates which is highlighted through a number of high profile relationships including the ICC and ICC Elite Umpires.
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Australian Rules football

Emirates is proud to be the main sponsor of Collingwood Football Club, one of the biggest sporting institutions in Australia.
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Arts and Culture

In addition to the airline’s extensive portfolio of sports sponsorships, we’re dedicated to the growth of global arts and culture through a number of sponsorships around the world.
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