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Our commitment to sponsorships

We’ve been committed to sponsorship in both the UAE and around the world for over 30 years, beginning with the first powerboat race held in Dubai, in 1987.

His Highness Sheikh Ahmed bin Saeed Al Maktoum, Chairman and Chief Executive, Emirates Airline & Group, sees sponsorship as vital in our marketing strategy. “We believe sponsorships are one of the best ways to connect with our passengers. They allow us to share and support their interests and to build a closer relationship with them,” he said.

If you’re interested in submitting a sponsorship proposal to Emirates please visit our online sponsorship request site(Opens external link in a new tab).

Football

Football remains one of the most prominent sports within Emirates’ sponsorship portfolio which is demonstrated through on-going partnerships with some of the biggest organisations in world football.
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AC Milan

Take a peek at our partnership with one of the oldest and most successful football teams in the world.
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Arsenal FC

Join us in supporting the 13-time FA Cup winners at their home ground, the Emirates Stadium.
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Asian Football Confederation (AFC)

Pick your favourites from the forty-seven countries that compete for the title of champion in AFC tournaments across Asia and Australia.
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Hamburger SV

We’re a proud sponsor of one of the oldest and most successful sports clubs in Germany.
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Olympiacos FC

Count us among the millions of fans of the most successful club in Greek football history.
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Real Madrid C.F.

Our continued support of the team once named by Forbes Magazine as ‘The World’s Most Valuable Football Team’.
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S.L. Benfica

We’re thrilled the current Primeira Liga champions wear our promise to ‘Fly Better’ at every match.
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The Emirates FA Cup

Watch the top teams in English football battle it out at the oldest national competition in the world.
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Rugby

Boasting a rich heritage within the game, our extensive portfolio of top class rugby sponsorships includes being an official Worldwide Partner of the Rugby World Cup 2015 and 2019.
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Tennis

Emirates has an ever increasing presence in tennis which was illustrated with the acquisition of the US Open Series incorporating the US Open, the fourth and final major of the year.
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Motorsports

Emirates is proud to be a Global Partner of F1, giving the airline a major presence at Grand Prix events around the world.
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Horse racing

We have key relationships with carnivals, governing bodies, stables and marquee races.
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Golf

We sponsor over 15 golf events across the world and are one of the most prominent brands within golf, most notably after becoming a partner of the 2010 Ryder Cup.
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Cricket

Cricket continues to be a great brand fit for Emirates which is highlighted through a number of high profile relationships including the ICC and ICC Elite Umpires.
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Cycling

We’ve sponsored UAE Team Emirates since 2017, our first cycling sponsorship. We’re proud to support the team at worldwide cycling tours, from our home country’s UAE Tour to some of the biggest in the world like the Tour De France.
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Sailing

Emirates Team New Zealand is the most successful team in recent America’s Cup history. It’s the oldest trophy in international sport and a prestigious race in world sailing.
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Australian Rules football

Emirates is proud to be the main sponsor of Collingwood Football Club, one of the biggest sporting institutions in Australia.
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Arts and Culture

In addition to the airline’s extensive portfolio of sports sponsorships, we’re dedicated to the growth of global arts and culture through a number of sponsorships around the world.
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