PHENOMENAL GLOBAL SUPPORT
Our relationship with Arsenal FC, which dates back to 2004, will last until the end of the 2024/2025 season.
As three-time winners of the Premier League, 13 time FA Cup winners and regulars in the UEFA Champions League, Arsenal is one of the most prominently supported clubs in the world with a phenomenal global fan base.
Our £150 million deal grants us a five year extension to our shirt sponsorship with the club, and will last until the end of the 2018/2019 season. As well as being one of the biggest deals in the history of the game, the agreement extends and deepens one of the strongest and most recognisable partnerships in the world of sport.
We’re also proud to hold the naming rights to Arsenal’s home ground, the Emirates Stadium, a state-of-the-art 60,000 seat arena in North London. The stadium is part of the fabric of the club, and as part of the renewed sponsorship deal, Arsenal’s home will continue to be known as the Emirates Stadium until 2028.
Arsenal Soccer Schools Dubai is a joint venture with Arsenal Football Club that provides children the opportunity to learn from the Union of European Football Associations (UEFA) licensed coaches, and further builds on our relationship with the club.
Established in 2009, five years after Emirates became a major sponsor of the Premier League club, Arsenal Soccer Schools Dubai gives children the chance to learn how to ‘Play the Arsenal Way’. The training programme is designed to help young players develop their technical skills and passion for the game, ensuring they have a platform to reach their potential.
Arsenal Soccer Schools Dubai – which is open to boys and girls of all ages and ability – is permanently based at The Sevens, our dedicated sporting venue in Dubai.
Additionally, we’re an official partner of The Emirates Cup, an annual two-day pre-season football tournament hosted by Arsenal Football Club. The tournament brings over 100,000 people to Emirates Stadium over the course of a weekend to watch some of the world’s best teams go head-to-head for the Emirates Cup trophy.
Since the inaugural Emirates Cup in 2007, clubs such as Emirates-sponsored AC Milan, Paris St Germain, Hamburger SV and S.L Benfica as well as hosts Arsenal have been pitted against the likes of Valencia, Inter Milan and Juventus.
These long-standing partnerships and ventures and their popularity confirm that we’ve found a true world leader to partner with on the international stage.