The Emirates Cup is an annual two-day pre-season football tournament hosted by Arsenal Football Club and official partner Emirates. The tournament brings over 100,000 people to Emirates Stadium over the course of a weekend to enjoy some of the world’s best teams going head-to-head for the Emirates Cup trophy.
Since the inaugural Emirates Cup in 2007, clubs such as Emirates sponsored AC Milan, Paris St Germain, Hamburger SV and S.L Benfica as well as hosts Arsenal have been pitted against the likes of Valencia, Inter Milan and Juventus giving fans the chance to watch some of the world’s best players.
Olympique Lyonnais, Villarreal and VFL Wolfsburg recently joined Arsenal for the eighth staging of the Emirates Cup on 25 July and 26 July 2015.
The tournament helps to further increase brand awareness and understanding of the Emirates product offering while forming deeper connections with Arsenal fans by enhancing their experience. The Emirates Cup is always an exciting chapter in the partnership with Arsenal Football Club and Emirates are delighted to support another great pre-season competition this year.