2012 will mark the third consecutive year of Emirates’ sponsorship of the three Japan Open Golf tournaments, the national golf tournaments for each respective group (Men’s, Women’s and Senior’s).
As the tour’s designated “Premier Event,” the 2011 Japan Men’s Open Championship, held at the Takanodai Country Club near Tokyo, was one of the richest events on the tour with a prize fund of ¥200 million. Korean golfer Sang-Moon Bae became just the third non-Japanese winner of the Japan Men’s Open Championship since its inauguration in 1973.
The 2011 Japan Women’s Open Championship and Japan Senior Championships saw victories for Japanese golfers Yukari Baba and Kiyosho Murot respectively.
At all Japan Open Golf tournaments, Emirates, in its capacity as Official Airline of the series, has a significant presence at all three events.
Invited guests can enjoy hospitality with great views of the 18th greens in the Emirates hospitality marquee and selected Emirates VIP guests have opportunity to play with the pros in Pro-Am tournaments. Promotional booths have also been used at previous events enabling spectators to interact with Emirates cabin crew who are on hand to meet and greet existing and potential Emirates customers.
Emirates also enjoy a large presence around each Japan Open Golf courses with branding on scoreboards, tee fences and caddy bibs.
Emirates also sponsors The Ryder Cup, UBS Hong Kong Open, Dubai World Championship, BMW International Open 2012, WGC-HSBC Champions, Emirates Australian Open Championship, Australian PGA Championship, Austrian Golf Open, Avantha Masters, Ballantine’s Championship, Barclays Singapore Open, Maybank Malaysian Open, Thailand Open and Alstom Open de France.