Emirates is title sponsor of four legs on the IRB Sevens World Series.
Emirates Airline Dubai Rugby Sevens
Instrumental in building the global status of the Dubai Rugby Sevens to become a world class event. The Emirates Airline Dubai Sevens is the opening tournament of the IRB Sevens Series. The first tournament was held in 1969 and the competition runs yearly.
Emirates Airline South African Sevens
Title Sponsor and Official Airline for the South African leg of the IRB Sevens since its inception in 2000, Emirates will be sponsoring the tournament up until the end of 2008.
Emirates Airline London Sevens
Emirates has been Title Sponsor and Official Airline of the London Sevens since 2004 in a deal lasting until the end of the 2010/2011 season. The tournament takes place yearly at the England team’s home ground, Twickenham, London.
Emirates Airline Edinburgh Sevens
Title Sponsor and Official Airline since the inaugural tournament held in 2007, Emirates’ contract continues until the end of the 2010/2011 season. The tournament is held yearly at the Scottish teams headquarters, Murrayfield, in Edinburgh. New Zealand ran away victorious in the first year following a 34-5 final win against Samoa.