In 2012, Emirates signed its first sponsorship deal in Ireland, becoming the official airline of the Irish Open. The three-year partnership further demonstrated Emirates’ commitment to Ireland following the launch of the airline’s daily service linking Dublin and Dubai in January 2012.
Now widely regarded as one of the premier events on golf’s European Tour, the Irish Open was first held in 1927 and has been played at a number of courses across the Emerald Isle. The 2012 tournament was hosted at the spectacular Royal Portrush Golf Club in County Antrim, the first time it had been held in Northern Ireland in 59 years.
The 2013 event saw the tournament return to Carton House and a sensational return to form for Paul Casey, who had a brilliant closing round in tough conditions.
Emirates also sponsors the BMW International Open, the DP World Tour Championship, Alstom Open de France, Maybank Malaysian Open, Lyoness Open, Ballantine’s Championship, the WGC-HSBC Champions, the Hong Kong Open, the Boeing Classic, the Thailand Open, the Emirates Australian Open, and the Australian PGA Championship.